Design with a local identity that elevates categorization

In the world of tourism, where guests are increasingly seeking authenticity and experience, interior design is becoming a key tool for raising the value of a space. In addition to functionality and equipment, what remains in the memory and often determines the rating is the atmosphere.

That is precisely why more and more attention is being paid to personalized wall motifs that are more than just decoration and become part of the identity of the space.

Higher categorization requires more than aesthetics

When categorizing tourist accommodation, especially more luxurious facilities, not only technical conditions are evaluated. Criteria increasingly include the overall impression , aesthetic value and compatibility with the local context.

Details like wall motifs, when carefully designed, can significantly impact the perception of quality.

The olive motif as an example of being rooted in the local

One of the most notable motifs is certainly the olive tree , a symbol of the Mediterranean that brings peace, authenticity and elegance. It evokes the sounds of crickets, the smell of the sea and the images of landscapes that shape the complete experience of Croatia.

When such a motif is implemented into an interior, it not only functions as a decoration, but also tells the story of the location , enhances the emotional impression and establishes a deeper connection between the guest and the space.

Who is this important to?

• Architects and interior designers who create conceptually complete spaces.
  
  

• Investors who want a high-class facility with a striking identity.
  
  

• Private renters who target guests seeking authenticity.
  
  

In all these cases, personalized wall motifs can be the key element that elevates the space above the standard.

More than decor

The wall motif is not only a visual addition, but it becomes the identity of the location that shapes the atmosphere, builds recognition and increases the value of the object.

In modern tourism projects, it is precisely these details that create the difference between a standard design and a memorable space .

Signature olive

For this very reason, in the Walls with Souls collection we developed an olive tree motif in collaboration with a local artist, specially designed for buildings that want to maintain a strong connection with the Mediterranean landscape and the identity of the space.

A wall with such a motif tells about the climate, sensibility and experience that the guest takes with him.

When a wall motif is part of the landscape, it becomes a key part of creating the complete impression and value we provide to our guests.

A motif with a local identity is one that makes a difference.